UDC 81'1

HUMAN VS. MAN: TRENDS OF THE MODERN SOCIETY (CASE-STUDY OF INTERNET HEADLINES)

Fazlyeva Yu.S.1, Krapivkina O.A.2
1Irkutsk State Technical University, student
2Irkutsk State Technical University, PhD in Philology, Associate Professor

Abstract
The paper deals with the specificity of political correctness as an integral part of the American and Western ideologies. The paper emphasizes that political correctness as a social instrument helps avoid social conflicts and provide conflict-free climate.

Keywords: language, linguistic phenomenon., political correctness, vocabulary


Article reference:
Fazlyeva Y., Krapivkina O.A. Human vs. man: trends of the modern society (case-study of internet headlines) // Philology and literature. 2014. № 12 [Electronic journal]. URL: http://philology.snauka.ru/en/2014/12/1081

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